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Groupon wegen unlauterer Methoden in der Kritik

Techcrunch berichtet über unlautere Methoden bei der Groupon-Expansion nach Südamerika, die vom Citydeal-Team der Samwers aus Berlin heraus betrieben wird ("Loaded with Fake Deals"):

"We’ve received three separate reports that ClubeUrbano, Groupon’s Brazilian
site that it acquired earlier this month, is loaded with fake deals and venues that don’t
even exist. As one source put it: “Fake names, stock photos, fake
addresses, everything.”

"Groupon President Rob Solomon explains that Groupon’s
standard practice when it expands to a new market is to show users examples of the kind of deals they could get once the site goes live in their
city.

All of the fake deals on ClubeUrbano, he says, are meant to serve
this purpose, but he concedes that Groupon has “done a terrible job of
calling that out on the website”. Soloman says this will be fixed
immediately."

Wahrscheinlich beginnt es nun, dem ein oder anderen zu dämmern … Groupon-Gründer Andrew Mason jedenfalls ist peinlich berührt und hat sich bei Techcrunch von den Methoden distanziert:

"I just want to apologize… we honestly didn't know this was happening,
but that's not really a good excuse. We deserve to be called out –
Michael's right, it's totally shady.

One clarification to Rob's
comments above – this is in no way standard practice for us. For
smaller cities in Europe, we run national deals until we have enough
deals to run a local deal a day. I don't yet know if something got lost
in translation between Europe and Brazil, but this is definitely not how
we operate.

Anyway, I'm completely embarrassed (by the
practice, not the bad press) – sorry to all, and hopefully our actions
over the coming months will earn the trust and respect of the people of
Brazil."

In den Techcrunch-Kommentaren kommt jetzt natürlich auch das ein oder andere zutage, was die Citydeal-Expansion in Europa angeht.

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