"Verpasst Xing den Anschluss und verkommt zum reinen Adressbuch?", fragt sich Philipp Schilling in einer sehr treffenden Analyse. Xing ist und bleibt der Lichtblick unter Deutschlands Social Networks, ließ es im internationalen Vergleich aber zuletzt eindeutig an Innovationskraft missen ("Where are you going, Xing?"):
"Right now, Xing is nothing more
to me than a big address book with all my german contacts and a yellow
paper for new business contacts. Don’t get me wrong that is very useful
to have and I use it everyday but I think there is so much more
possible.Xing tries everything to get
into ecommerce. I don’t see it. The market place does not seem to be a
big success. P2P money transaction is one main goal but there are very
well-established players already competing for that market like PayPal.Xing needs to open its gates,
to let their social graph do the work. It needs to form deep links to
other sites (shops, platforms, applications, email, etc.) and build a
high barrier for other players. And they need to do it fast."
Seinen Ausführungen ist nichts hinzuzufügen. Außer vielleicht das Antrittsposting des neuen Chefs
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