Wie Amazon bei Lebensmitteln das Geld hauptsächlich mit Dritten machen möchte, seien es Lieferanten, lokale Restaurants oder Werbetreibende, hatten wir bereits vor einem Jahr dargestellt („Lebensmittel frei Haus für 299 Dollar/Jahr“).

Die Aufgabenbeschreibung in aktuellen Stellenanzeigen für den „erfolgreichen Vendor Manager“ unterstreichen das:

„Amazon Fresh is looking to hire a Vendor Manager for its grocery delivery service. The Vendor Manager will have broad end-to-end ownership of product selection, supplier mix and the overall customer experience in one of our most critically important product categories.

The Vendor Manager on Amazon Fresh is responsible for developing best-in-class selection of highly productive inventory, setting and managing pricing throughout their categories, as well as driving cost improvements to gross margin and through non-product revenue.

The Vendor Manager coordinates buying activities with the Inventory Planning team to acquire inventory in a cost-effective and efficient way while obtaining products of the highest possible quality. S/he also coordinates buying activities with Marketing and Merchandising in order to ensure the best possible vendor funding and support for promotional activities. (…)

The successful Vendor Manager must be able to:

• Act as the ‘business owner’ for his or her categories, possessing a complete understanding of internal and external variables that impact our business
• Have a thorough understanding of the industry, seasonality and global trends/events, and continually monitor competitor/industry developments
• Create business plans for new opportunities and develop and execute project plans for the launch of new features, incorporating merchandising and pricing strategies
• Coordinate cross-functional teams, and communicate with internal and external parties, while meeting tight deadlines
• Conduct financial analysis of business opportunities to meet and exceed revenue and profitability goals“

Da Amazon im (Online-)Handel nicht nur Marktführer und Innovationstreiber, sondern auch Geheimniskrämer ist, werden wir speziell bei Amazon künftig desöfteren auf Angaben und Darstellungen aus Stellenanzeigen zurückgreifen.

Frühere Beiträge zum Thema:

• Amazon und der neue Blick auf den Handel
• Amazon und die Ambitionen in der Versandlogistik
• Prime Pantry: Wenn Amazon die Vorratskammern auffüllt
• Warum kommt der Dash von Amazon und nicht von Tesco?
• Exchanges XL: Amazon und wir

Kategorien:Amazon, Food