Große Ambitionen hat weiter die Wein-App Vivino, die mittlerweile 57 Mio. Dollar eingesammelt hat. Obwohl erst 2016 ins E-Commerce-Geschäft eingestiegen, will Vivino mit dem vor einem Jahr gestarteten Marktplatz bis 2020 die Umsatzmilliarde knacken:

“Vivino, the world’s most downloaded mobile wine app and largest online wine marketplace has raised $20 million in Series C funding.

Since its last round of funding in January 2016, Vivino has increased its user base from 13 million to 29 million, and has grown its commerce initiative, which leverages community data to suggest personalized wine recommendations to each individual user based on their unique ratings and purchases.

This round is led by SCP Neptune International, the investment arm of industry icon, Christophe Navarre and brings Vivino’s total funding to $57 million since it was founded in 2010.

Navarre, previously CEO and Chairman of Möet Hennessy and Chairman of VinExpo, also sits on Vivino’s Board of Directors. Balderton Capital, Creandum, SEED Capital Denmark and Iconical, all existing major investors in Vivino, are contributing to the round as well.

Vivino’s marketplace sales in December 2017 were four times that of the previous December, fueled by growth in existing markets as well as the addition of six new markets.

This latest round of investment will enable Vivino to continue to develop technology that delivers a seamless multi-channel commerce experience and to further invest in its team. Vivino will also extend commerce initiatives to new markets like Hong Kong, increasing revenues and enabling Vivino to meet its target of selling $1 billion of wine by 2020.”

Bis Mitte 2017 war bei Vivino “Wein im Wert von über 40 Mio. Dollar” verkauft worden. Da ist die Umsatzmilliarde durchaus ambitioniert (“Why startups should start small (and think big)”). Zuletzt hatte Vivino ein Premiumprogramm gestartet (“Get free shipping on wine with Vivino Premium”).

Wer sich für die Entwicklungen im Weinhandel interessiert, dem sei die Commerce Corner #9 ans Herz gelegt. Dort geht es unter anderem um WirWinzer, das mittlerweile zu Hawesko gehört.

Frühere Beiträge zum Thema:

• Vente-Privée übernimmt Wein-Abo-Dienst Le Petit Ballon
• Vicampo holt erst 5,3 Mio. Euro und jetzt Burda Media an Bord
• Rewe lässt Weinfreunde gegen seinen Kölner Weinkeller antreten

Kategorien:Food, Shopboerse