Richemont tauscht Yoox Net-a-Porter- in Farfetch-Anteile

Wohin mit einem Yoox Net-a-Porter, das niemand haben will? Richemont hat jetzt eine Lösung gefunden (PDF) und tauscht nach einer extremen Abwertung Yoox Net-a-Porter-Anteile in Farfetch-Anteile (PDF-Quelle):

„We have adjusted YNAP’s valuation to bring it in line with today’s market environment and will receive, in exchange, shares in FARFETCH, further aligning our interests.

As a supportive shareholder and a Luxury New Retail partner, we will look to build the perfect platform for the future, enabling the luxury industry to flourish in an increasingly digital economy.“

Hier die Details der Transaktion (PDF-Quelle):

„Upon completion of the sale of 47.5% of YNAP’s share capital to FARFETCH, Richemont will receive 53.0-58.5 million FARFETCH Class A ordinary shares (expected to represent 10%-11% of the fully diluted share capital of FARFETCH and 12-13% of the issued share capital).

Richemont will also receive $250 million (expected to be settled in FARFETCH Class A ordinary shares, using the then current 60-day VWAP) on the fifth anniversary of completion of the initial stage of the transaction.

The carrying value of this investment will be written down to the expected fair value less costs to sell, resulting in a non-cash charge to Richemont consolidated income statement estimated at €2.7bn.“

Richemont hatte Yoox und Net-a-Porter einst für 5,3 Mrd. Euro übernommen.

Wie zuletzt schon bei Neiman Marcus geht es Farfetch auch hier wieder darum, dass auch Richemont konzernweit auf Farfetch setzt:

„A key feature of the partnership is that most Richemont Maisons will adopt FARFETCH Platform Solutions for their e-commerce operations and connect their physical boutiques globally, for a seamless omnichannel client experience.

Most of the Richemont Maisons will also launch e-concessions on the FARFETCH Marketplace.

The launch of Richemont Maison’s e-concessions on the FARFETCH Marketplace is a step change in our strategy for hard luxury, which represents more than 20% of the Luxury industry globally, but just 3% of FARFETCH sales, and is an area where we see much stronger customer demand relative to the supply we have had to date.“

Farfetch präsentiert morgen die Quartalszahlen. Da wird es sicherlich noch den ein oder anderen Einblick mehr geben (PDF).

Farfetch ist in den GLORE50 vertreten.

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  1. Farfetch und Yoox Net-a-Porter kommen zusammen auf $7,2 Mrd. – Exciting Commerce
  2. Was Farfetch mit Yoox und mit Net-a-Porter vorhat – Exciting Commerce

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